AI Insights · Timothy · October 2021
Top 5 Drawing & Coloring Apps in the US: Q3 2021 Performance
Explore the performance of the top 5 drawing and coloring apps in the United States for Q3 2021, featuring trends in downloads, revenue, and active users.
In the third quarter of 2021, the drawing and coloring app category saw significant activity in the United States. Here’s a detailed look at the performance of the top 5 apps in this category, based on data from Sensor Tower.
Happy Color by Numbers Game experienced steady weekly revenue, peaking at around $15.7K in mid-September. Weekly downloads ranged from 120K to 152K, with a notable increase towards the end of the quarter. The app maintained a robust user base, with weekly active users fluctuating between 1.9M and 2.3M.
Phone Case DIY saw a decline in weekly downloads from 215K at the beginning of July to about 125K by the end of September. Active users mirrored this trend, decreasing from 651K to approximately 421K over the quarter.
Paint by Number Coloring Game showed consistent weekly revenue, peaking at around $36.4K in late June. Weekly downloads were relatively stable, averaging around 90K to 110K. Active users declined from 1M to 703K over the quarter.
Color by Number：Coloring Games demonstrated strong weekly revenue, with a significant peak of $134K in early September. However, weekly downloads saw a drop from 97K at the beginning of July to around 37K by the end of September. Active users decreased from 571K to 373K during the same period.
Pixel Paint! had a notable start with downloads peaking at 210K in early July, but this number fell dramatically to around 7K by the end of the quarter. Active users reached a high of 245K in early July but declined to approximately 69K by late September.
For more insights on app performance, visit Sensor Tower.
